removing barriers through getting creative about finances.

10 Apr

money-tree-images-Image-Money-Tree-IllustrationAs we explore what it looks like to remove barriers to participation in brick & mortar congregations in a changing religious landscape, one can’t help but wonder about money. At this point, many of you are probably wondering how on earth we are supposed to do all these things. With the economic downturn finally resolving, congregations are often still struggling to make ends meet.

Some congregations have instituted a fee for service payment method, where activities are broken down and participants pay for them separately. This might look like having fees to participate in RE classes, book groups, CUUPS rituals, possibly even worship. The trouble with this method is that it puts up barriers to participation instead of removing them. Instead, I believe it is time for congregations to get creative.

One way congregations can remove barriers to participation around money is to utilize technology more effectively. This might look like having hardware, such as the Square, available to accept credit cards on site at the church. It might also look like enabling online donations during the service, either though a sharing a website, or through having a QR code on a card in the pew or on the order of service that can quickly take someone to your online donation page (remember, younger people don’t carry checkbooks, or cash!).

No discussion of funding would be complete without a mention of crowd funding. Crowd funding is the use of the internet to attract funding for commercial and nonprofit projects from countless individuals. You have probably donated to some crowd-funding projects through GoFundMe, KickStarter, IndieGoGo or one of the other platforms. And we have our own special Unitarian Universalist crowd-funding platform now: Faithify. From youth group trips, to social justice workshops, to building additions, video projects, and much more, thousands upon thousands of dollars have been donated through Faithify for specifically Unitarian Universalist projects.

Though congregations will likely still rely on your annual pledge as the primary means of support, I also believe we will begin to see more congregations applying for more traditional grants. There are thousands upon thousands of dollars available out there that congregations could be plugging into: from making our building more accessible to funding a new staff position, to a variety of social service and social justice projects that congregations could be taking advantage of. These grants are available from local organizations, state and national organizations, and, if a congregation has been a UUA Fair Share Congregation for two years, from district/regional chalice lighter grants or from the Unitarian Universalist Funding Program. Grant applications are particularly appealing to deciding bodies when congregations partner with other area organizations, including other local congregations.

sharingWhich leads to another way to do more with less: sharing resources with other congregations. It may be that you could share a staff position, such as a bookkeeper or a membership coordinator, with a nearby congregation. Or maybe share a webmaster with a congregation in a different state! Not only does this help lighten the load on an individual congregation, it creates jobs that are more likely to provide both benefits and a livable wage – making the position more appealing to a larger array of candidates!

Congregations need to start getting creative when it comes to finances. The money is out there for compelling projects, it is just a matter of tapping into it.

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